Our Purpose
Positively impact the lives of our team and the communities in which we serve…
Sonoma HQ Executive Team

David Grieve
Chairman & CEO

SG Ellison
President & Franchisee

John Hoffman
EVP, Bus. Development
Principal Operators

Tom Douglas
COO

Todd Kelly
COO

Jason Dunn
VP of Ops, Arby's
RSC Team

Jim Brandon
CFO

Daniel Packer
Sr VP, Admin. Services

Dale Herb
Chief Human Resources Officer

Raul Lepe
VP, Ops Services
