
Join us as we take a walk down Memory Lane, remembering some of our coolest blog stories from 2025. It was another one for the books with lots to celebrate. Here’s a look at the highlights!
First DRG Live Más Cafe Opens (Two More Since!)
We celebrated the successful opening of our first ever Live Más Cafe, which was a total transformation of our existing Taco Bell on H Street in Chula Vista, CA. We checked in with Restaurant General Manager (RGM) Ernesto Figueroa about how it’s going – his excitement is contagious!
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We’re Named QSR Magazine’s Franchisee of the Year!
At the close of 2025, DRG made the cover of QSR Magazine’s November issue as its Franchisee of the Year AND became the focus of an incredible feature article. Highlighted for our “relentless innovative mindset,” it was an exceptional way to close out our year!
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We Celebrate 18 Scholarship Winners!
Eighteen of our very own were granted Live Más Scholarships by Taco Bell Foundation. They received a combined $200,000! Check out this year’s recipient list, another impressive group we’re happy to see soar to new heights.
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“Camp WLN” Debuts in Vegas
DRG’s Women in Leadership Network (WLN) continues its powerful mission of empowering DRG women from within the organization, and giving them opportunities for networking and professional development (with a side of community service). This year’s workshop followed a sports camp theme and resulted in perfect execution of the playbook!
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DRG Helps Direct $1 Million to At-Risk Youth
This year’s community grants efforts through the Taco Bell Foundation were nothing short of amazing. We were proud to contribute $1 million of the 2025 total through our Round Up (at the register) efforts in tandem with our generous guests.
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Partying at Pacifica
It was already dubbed “The Most Beautiful Taco Bell in the World” – and then we gave it a ‘lil refresh. Today, our Pacifica Cantina is the highest grossing Taco Bell in the DRG portfolio. People come from all over the world to visit, and it’s become a hotspot for special events (like dog surfing competitions) and wedding receptions. It’s a real crowd pleaser!
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You Can’t Stop DRG!
We relish the upbeat energy of our latest company summit in March, celebrating the year’s highlights and setting our sights on a bold future.
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